These Terms of Service (“Terms”) are an agreement between Lipaira Inc., a Delaware C corporation (“Lipaira,” “we,” “us”), and the business purchasing our Meta Ads Done For You service (“Client,” “you”). By completing checkout or using the Services, you agree to these Terms. If you agree on behalf of a business, you confirm you have authority to bind it.
1.1 For $297 per month plus applicable taxes (the “Service Fee”), Lipaira provides a done-for-you Meta (Facebook and Instagram) advertising service. It includes: a client workspace in our marketing software; ad copy and creative; campaign setup and ongoing management in your own Meta ad account; a lead capture form or page; automated lead notifications and follow-up; and a monthly performance report (together, the “Services”). The checkout page describes the current deliverables.
1.2 We may improve or change how we deliver the Services, as long as the core service is not materially reduced.
1.3 The Services are for business use only, not for personal, family, or household purposes.
2.1 The Service Fee does not include advertising spend. You pay Meta Platforms, Inc. directly, through a payment method in your own Meta ad account, for all ad spend.
2.2 You choose your ad budget. We will not raise it above the amount you approve in writing (email or text is fine). You are responsible for all charges Meta bills to your ad account.
2.3 Meta’s terms and advertising policies apply to your ad account. Lipaira is not affiliated with or endorsed by Meta and does not control Meta’s pricing, ad review, account restrictions, or ad delivery.
2.4 Ad spend is never refundable by Lipaira, including under our 30-day money-back guarantee.
Results depend on factors outside our control, including your offer, pricing, market, budget, reviews, how quickly you respond to leads, and platform algorithms. We do not guarantee any number of leads, calls, jobs, sales, cost per lead, or return on ad spend. Examples or past results we share are illustrations, not promises. Our only guarantee is the 30-day money-back guarantee on the Service Fee described in our Refund and Cancellation Policy.
You agree to:
5.1 Lipaira uses artificial intelligence to deliver much of the Services, including writing ad copy and creative, building and optimizing campaigns, answering messages, onboarding, support, and reporting. Our AI assistant may reply to you and to your leads by text, email, or chat. It identifies itself as an AI assistant.
5.2 AI output can contain mistakes, which is one reason we ask you to approve ads. You can ask for a human review of any issue by emailing [email protected].
6.1 “Client Content” means the logos, photos, videos, reviews, offers, trademarks, and other material you provide. You confirm you have the rights to it and that it, and your offers, are truthful and lawful.
6.2 We may refuse or stop any campaign that promotes illegal products or services, makes misleading or unsubstantiated claims, uses fake reviews, makes offers you won’t honor, or violates Meta’s Advertising Standards or Community Standards.
6.3 We do not serve businesses whose ads fall in Meta’s special ad categories (housing, employment, credit, financial products and services, or social issues, elections, and politics), or insurance or financial advisory businesses. We may decline other regulated categories.
6.4 If Meta rejects ads, restricts your ad account, or disables your Page, we will make reasonable efforts to fix and resubmit compliant ads. We cannot guarantee reinstatement.
6.5 You will not use the Services or your workspace to send spam or to text or call anyone without the consent the law requires.
7.1 Your Business Portfolio, Page, ad account, pixel or dataset, and the leads they generate belong to you. We access them only as your partner, to provide the Services.
7.2 When the Services end, we pause the campaigns we manage (unless you ask in writing to keep them running) and remove our access within 10 business days. Ad spend from campaigns you keep running is yours.
7.3 Your workspace in our marketing software is provided while you subscribe. For 30 days after the Services end, you can request an export of your leads. After that we may delete the workspace.
8.1 The Service Fee is charged in advance through Stripe on the day you check out and on the same day each month after that, until you cancel. By checking out, you authorize Lipaira to charge your payment method monthly.
8.2 Discounts or coupons apply only as stated, and unless stated otherwise only to the first month. After that the regular Service Fee applies.
8.3 If a payment fails, we may retry it and pause the Services until it’s paid. We may change the Service Fee with at least 30 days’ email notice. The new fee starts at your next billing date after that notice.
9.1 The Services are month-to-month, with no long-term contract.
9.2 You may cancel anytime by emailing [email protected] or replying “cancel” to our support thread, at least 3 days before your next billing date. Cancellation takes effect at the end of your paid month, and you will not be billed again.
9.3 We may suspend or end the Services immediately if you breach these Terms, don’t pay, or ask us to run ads that break the law or platform policy, or with 14 days’ notice for any other reason. If we end the Services for a reason other than your breach, we refund the unused part of the current month’s Service Fee.
10.1 You keep ownership of your Client Content.
10.2 Once the month they were created in is paid for, you own the final ad copy and creative made for you and published in your ad account, and you can keep using them after you cancel.
10.3 Lipaira keeps ownership of its templates, workflows, automations, prompts, funnels, software configurations, and methods (“Lipaira Materials”), including improvements. Your right to use them in your workspace ends when the Services end.
10.4 You let Lipaira use Client Content to provide the Services. With your permission, which you can withdraw, we may name you as a client or share anonymized results.
Each party will protect the other’s non-public business information with reasonable care. Our Privacy Policy explains how we handle personal information.
The Services rely on third parties including Meta, Stripe, HighLevel (our CRM and marketing automation platform), AI model providers, and email and SMS carriers. We are not responsible for their outages, policy changes, pricing, or actions.
EXCEPT AS EXPRESSLY STATED IN THESE TERMS, THE SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE.” TO THE FULLEST EXTENT PERMITTED BY LAW, LIPAIRA DISCLAIMS ALL IMPLIED WARRANTIES, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.
14.1 TO THE FULLEST EXTENT PERMITTED BY LAW, LIPAIRA IS NOT LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, REVENUE, LEADS, GOODWILL, OR AD SPEND.
14.2 LIPAIRA’S TOTAL LIABILITY FOR ALL CLAIMS RELATING TO THE SERVICES WILL NOT EXCEED THE SERVICE FEES YOU PAID LIPAIRA IN THE 3 MONTHS BEFORE THE EVENT THAT CAUSED THE CLAIM.
You will defend and indemnify Lipaira against third-party claims arising from your Client Content, your products or services, your offers, your handling of leads, or your breach of these Terms or the law.
These Terms are governed by the laws of the State of Delaware, without regard to its conflict-of-law rules. Before filing any claim, each party will first try in good faith to resolve the dispute by email for 30 days. Any lawsuit must be brought in the state or federal courts located in Ada County, Idaho, and both parties consent to that venue.
If you opt in to texts from Lipaira Inc., we send messages about your checkout, onboarding, account, and support, and, if you separately opt in, marketing offers. Message frequency varies. Msg & data rates may apply. Reply STOP to opt out and HELP for help, or email [email protected]. Carriers are not liable for delayed or undelivered messages. Consent to receive texts is not a condition of purchase. See our Privacy Policy.
These Terms, the offer details at checkout, the Refund and Cancellation Policy, and the Privacy Policy are the entire agreement. If any part is unenforceable, the rest stays in effect. You may not assign these Terms without our consent. We may update these Terms by email or website notice; changes apply from your next billing date.
Contact
Lipaira Inc.
1111b South Governors Ave, Ste 44501
Dover, DE 19904
[email protected]
(208) 906-1021